Is social media taking up too much of your time?
We all want to limit our screen time on social media and on our phones in general but when you’re growing a business it’s hard to not be constantly engaging with your audience and finding new ideal clients on social media.
Here’s the thing… we should never feel guilty about our screen time, it comes with the territory of having an online business.
We should however be more mindful of how we use social media and the way we interact with it.
In the last few months I have made a conscious effort to spend less time mindlessly scrolling social media and more time engaging with intention – both online and in real life.
During lockdown, I had gotten into the habit of checking my phone every time I woke up, mindlessly scrolling every time I started to procrastinate and refreshing my profile every time I posted to see my ‘like’ count go up.
Because I was constantly glued to Instagram (taking extremely important shots of my dinner) I started to realise that I was neglecting spending quality time with my partner and was missing out on being in ‘the moment.’
A change needed to happen. It was time for me to implement some boundaries on the way I behaved on Instagram.
If You Spend Your Procrastination Breaks Aimlessly Scrolling The Gram Then You’ll Love This Post!
How to stop being a mindless scroller
Although I didn’t go into full detox mode I did start by decluttering my ‘following’ list on Instagram.
First I got rid of any influencers who I was trapped in a comparison loop with, celebrities that offered zero value and anyone who wasn’t inspiring me daily.
I also made a rule to turn off all notifications and only check the apps at specific times of the day – 10 am (engagement time), 12 pm (10-min scroll allowance), 2 pm (upload to stories) 5.30 pm (posting + engagement time) and just before I started my bedtime routine.
The hack that really saved me though was batching my engagement.
I would set myself 25-mins in the morning and 25-mins in the afternoon to engage with new accounts and ideal clients so I wasn’t constantly hopping on and off the app.
If I stumbled across any potential accounts outside of these times then I would simply screenshot their profile and go back to them during my engagement time.
I also stopped all engagement on the weekends and would only use the app to quickly update my story or to post a reel.
These tips have not only helped me limit my screen time on social media but have also allowed me to optimise the time I spend on it as I’m clearer on my goal (to grow my audience through organic engagement) and I can show up with intention.
Read on to find out how you can do the same.
My Top Tips for Limiting Time on Social Media
- Limit your engagement time to 25 mins in the morning or evening (or both) and set a timer to hold you accountable
- Make a conscious effort to not use any screens before your workday begins to stop you from mindlessly checking social media
- Screenshot any similar or potential client accounts you stumble across and go back to them during your engagement time so you can spend more time engaging with them on a more meaningful level
- Plan your content ahead of time so you can upload to stories intentionally without having to think about it and consequently getting distracted
- Choose a time in your schedule to batch upload to stories so you are not constantly hopping on and off the app to upload and potentially getting distracted
- Mute ALL notifications so they don’t appear on the home screen and so you aren’t tempted to pick up your phone when it flashes
- Only check your DMs and other notifications at specific times of the day to allow you to spend more time curating your replies
- Treat yourself to a 10-min scrolling session once a day or once a week (whatever suits you) and remember to set that timer!